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#48240 - 04/27/03 08:36 PM
Re: A Transformation of Treasure Island's Exterior
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Registered: 08/29/01
Posts: 316
Loc: Boston
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I think the change at Treasure Island has to do with the obvious move away from family oriented themes and shows in general and the reasons for it.
But, it's actually families yes, kids no. Once a hotel gets a reputation as a place where a lot of kids are, it suffers, for understandable reasons. Vegas has arrived. The hotels are spending -more- money, a lot more, in the final phase towards a -best of all worlds- environment.
The family safe reputation of Vegas has been accomplished, i.e. Vegas is -very- safe, period. What has this fact brought about. Corporations want to have conventions in Vegas. The Hotels want to accommodate. Note all the convention space being built, fast, with all suite towers at that! (Bellgio, Mandalay Bay). How many hotels have begun charging extra for kids in the room, most.
Steve Wynn said Le Reve will be targeting an affluent businessman (person) clientele. No Disney like theme for Le Reve! No theme at the successful Palms or Green Valley Ranch (note, no pony rides, cowboy clowns..) for that matter. Wet and Wild is being priced out of the neighborhood.
The younger crowd on the other hand, the L.A. weekend crowd ect., didn't grow up gambling like the Baby Boomer crowd and Vegas hotels are adding nightclubs as fast as they can build them. The nightclubs are a draw to the casino, kids rolling around screaming in the aisles while their parents blow their tuition money dosen't.
Disney and kids isn't what the customers want and it's not the atmosphere and the image hotels want to present.
The new adult themed Cirque show at New York/New York, the Pirate Battle at Treasure Island, world class restaurants, Trump's million dollar condos, Turnbury place, upscale shopping malls, oh yes, the era of the G-Rated riff raff with mouse ears is at an end.
A safe and classy, Sin City for adults, what could be better. Now, if one of the hotels would take lead, create a trend and ban shorts and T-shirts at $100 shows...
Well, what are the changes.
_________________________
Ed
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